{"id":1331,"date":"2020-10-06T02:35:19","date_gmt":"2020-10-06T09:35:19","guid":{"rendered":"https:\/\/kennedy.studio\/?p=1331"},"modified":"2024-03-17T20:33:53","modified_gmt":"2024-03-17T20:33:53","slug":"every-good-idea-is-the-child-of-failed-parents","status":"publish","type":"post","link":"http:\/\/protoncandy.com\/blog\/every-good-idea-is-the-child-of-failed-parents\/","title":{"rendered":"Every Good Idea is the Child of Failed Parents"},"content":{"rendered":"\n<p>Nobody strives to fail, but when it comes to ideas, constructive failure is the price of success.<\/p>\n\n\n\n<p>In start-up culture they call this &#8220;failing fast&#8221; \u2013 the quicker you fall on your face, the more you learn for the next iteration. In design thinking, feedback loops (also called <em>design cycles<\/em>) do the same job.<\/p>\n\n\n\n<p>When I worked at Microsoft ideating on interface concepts for non-standard models like touchscreens or control-at-a-distance using voice or motion activation, feedback loops were a process imperative. Teams iterated quickly, sometimes in the same room, and regrouped as often as every hour to review thinking, discuss emerging ideas and plaster every surface in coloured post-its. Tight design cycles drove the project forward fast \u2013 the brightest ideas of the early morning might be a distant memory by lunch \u2013 with the shortcomings of any explorative thread quickly made apparent through immediate feedback that informed the next iteration. <\/p>\n\n\n\n<p>The benefits of this consensus-based process are easy to see: good ideas are afforded a stay of execution that allows them to survive at least one more loop; bad ideas are discarded and take no more of anyone&#8217;s time. <\/p>\n\n\n\n<p>Embrace constructive failure as a necessary procedural factor of creativity. Reaching &#8220;success&#8221; too early deprives the ideation process of invaluable future feedback loops.<\/p>\n\n\n\n<p><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Nobody strives to fail, but when it comes to ideas, constructive failure is the price of success. In start-up culture they call this &#8220;failing fast&#8221; \u2013 the quicker you fall on your face, the more you learn for the next iteration. In design thinking, feedback loops (also called design cycles) do the same job. When [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[3],"tags":[],"class_list":["post-1331","post","type-post","status-publish","format-standard","hentry","category-design-thinking"],"_links":{"self":[{"href":"http:\/\/protoncandy.com\/blog\/wp-json\/wp\/v2\/posts\/1331","targetHints":{"allow":["GET"]}}],"collection":[{"href":"http:\/\/protoncandy.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"http:\/\/protoncandy.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"http:\/\/protoncandy.com\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"http:\/\/protoncandy.com\/blog\/wp-json\/wp\/v2\/comments?post=1331"}],"version-history":[{"count":2,"href":"http:\/\/protoncandy.com\/blog\/wp-json\/wp\/v2\/posts\/1331\/revisions"}],"predecessor-version":[{"id":1407,"href":"http:\/\/protoncandy.com\/blog\/wp-json\/wp\/v2\/posts\/1331\/revisions\/1407"}],"wp:attachment":[{"href":"http:\/\/protoncandy.com\/blog\/wp-json\/wp\/v2\/media?parent=1331"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"http:\/\/protoncandy.com\/blog\/wp-json\/wp\/v2\/categories?post=1331"},{"taxonomy":"post_tag","embeddable":true,"href":"http:\/\/protoncandy.com\/blog\/wp-json\/wp\/v2\/tags?post=1331"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}