{"id":1327,"date":"2020-10-05T01:42:23","date_gmt":"2020-10-05T08:42:23","guid":{"rendered":"https:\/\/kennedy.studio\/?p=1327"},"modified":"2024-03-17T17:43:31","modified_gmt":"2024-03-17T17:43:31","slug":"no-problem-is-a-blank-canvas","status":"publish","type":"post","link":"http:\/\/protoncandy.com\/blog\/no-problem-is-a-blank-canvas\/","title":{"rendered":"No Problem is a Blank Canvas"},"content":{"rendered":"\n<p>Design thinking as a discipline involves a duality that is hard to avoid: a careful balance between the needs of the user, who is the source of the problem, and the business, which finances its solution.<\/p>\n\n\n\n<p>It&#8217;s easy to blue-sky a solution to an interesting problem (<em>&#8220;if airlines simply replaced seats with VR pods, the problem of uncomfortable plane travel would be solved!&#8221;<\/em>) but if the solution isn&#8217;t commercially viable \u001f\u2013 not to mention technically feasible \u2013 then it&#8217;s not much of an answer. Without taking in account practical constraints, no-limit design thinking is a classroom exercise \u2013 effective for emboldening creativity, but only a stepping stone to real innovation.<\/p>\n\n\n\n<p>True, human-centric design functions inside the boundaries of real-world constraints, while still addressing users&#8217; needs, motivations and behaviours. The right solutions are found where the two worlds intersect.<\/p>\n\n\n\n<p><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Design thinking as a discipline involves a duality that is hard to avoid: a careful balance between the needs of the user, who is the source of the problem, and the business, which finances its solution. It&#8217;s easy to blue-sky a solution to an interesting problem (&#8220;if airlines simply replaced seats with VR pods, the [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[3],"tags":[],"class_list":["post-1327","post","type-post","status-publish","format-standard","hentry","category-design-thinking"],"_links":{"self":[{"href":"http:\/\/protoncandy.com\/blog\/wp-json\/wp\/v2\/posts\/1327","targetHints":{"allow":["GET"]}}],"collection":[{"href":"http:\/\/protoncandy.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"http:\/\/protoncandy.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"http:\/\/protoncandy.com\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"http:\/\/protoncandy.com\/blog\/wp-json\/wp\/v2\/comments?post=1327"}],"version-history":[{"count":1,"href":"http:\/\/protoncandy.com\/blog\/wp-json\/wp\/v2\/posts\/1327\/revisions"}],"predecessor-version":[{"id":1384,"href":"http:\/\/protoncandy.com\/blog\/wp-json\/wp\/v2\/posts\/1327\/revisions\/1384"}],"wp:attachment":[{"href":"http:\/\/protoncandy.com\/blog\/wp-json\/wp\/v2\/media?parent=1327"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"http:\/\/protoncandy.com\/blog\/wp-json\/wp\/v2\/categories?post=1327"},{"taxonomy":"post_tag","embeddable":true,"href":"http:\/\/protoncandy.com\/blog\/wp-json\/wp\/v2\/tags?post=1327"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}